Alcohol-free drinks at a glance: Wine proxies, sparkling tea, kombucha & more

by Lucas Matthies | published on July 19, 2026

Alcohol-free is now much more than just wine without alcohol, a sweet fruit juice, or a sober alternative for a single evening. A distinct beverage culture is emerging around fermentation, tea, fruits, herbs, distillation, and new forms of blending – with acidity, texture, tannin, bitterness, length, and gastronomic depth.

Many of these beverages can no longer be clearly assigned to classic categories. Wine proxies, sparkling tea, Pét-Nat tea, kombucha, fruit cuvées, and alcohol-free elixirs differ not only in their ingredients but, above all, in their production, their flavor profile, and their role at the table or bar.

This guide provides a comprehensive insight into this new world of beverages. We explain the most important categories and production processes, highlight their differences, and categorize which drinks are suitable as an aperitif, food accompaniment, cocktail ingredient, or an enjoyable standalone beverage.

About no&low: Who we are and why this guide exists

kein&low is based in Vienna and has been operating throughout Europe from the outset. We source beverages from specialized producers across Europe, work closely with the gastronomy sector, and deliver our range beyond Austria. Thanks to the German roots of our founding team, we also have a special connection to the German market. Our location is Vienna – our perspective is European.

We curate non-alcoholic and reduced-alcohol No/Low Specialty Beverages for people who want to drink less or no alcohol without compromising on taste. We see ourselves not just as a retailer: We provide guidance in a young category, explain production processes, and show which drink suits which occasion, dish, and personal taste.

Our vision is a beverage culture where non-alcoholic and reduced-alcohol drinks are not considered a compromise, but rather an independent part of a diverse and sophisticated range of enjoyment.

More about kein&low

Categories at a glance

What do 0.0%, alcohol-free, and Low Alcohol mean?

The terms 0.0 percent, alcohol-free, and Low Alcohol are often used interchangeably, but they do not mean the same thing. For our guide and our product range, we therefore use a clear classification. It is important to note: Our classification serves as a guide within our No/Low selection. The legal use of individual designations may vary depending on the beverage category.

For us, 0.0% vol means: without alcohol. However, mathematically, this figure does not necessarily have to mean an absolute zero. For fully or partially de-alcoholized wine products, the EU regulation adopted in 2026 provides for the additional designation "0.0%" for an existing alcohol content of no more than 0.05% vol. This labeling requirement applies from September 19, 2027, and explicitly refers to corresponding wine products – not automatically to all beverages in our No/Low Guide (European Union, 2026).

Minimal amounts of alcohol also occur naturally in everyday foods. In a study of foods from German trade, an average of 0.02 grams of ethanol per 100 grams was measured in a ripe banana, and 0.04 grams in a very ripe banana. The grape juices examined contained between 0.29 and 0.86 grams of ethanol per liter (Gorgus, Hittinger and Schrenk, 2016). These values are given in grams per weight or volume and are therefore not directly comparable with the alcohol content in % vol. However, they show that minimal naturally occurring amounts of alcohol are not an exclusive characteristic of No/Low beverages.

We use alcohol-free for beverages with a maximum of 0.5% vol. Small amounts of alcohol can be produced during fermentation or remain in the beverage after de-alcoholization. Depending on the production method, this includes, for example, kombucha, fermented wine proxies, or de-alcoholized wines.

Low Alcohol is, for kein&low, its own definition and not an official or generally valid beverage category. Our idea was to deliberately move the decimal point by one place: from 0.5 to 5.0. Therefore, we refer to beverages with more than 0.5 and less than 5% vol as Low Alcohol.

For many of these beverages, an originally higher alcohol content was not subsequently reduced. The alcohol is produced during fermentation from the outset only in small quantities. In addition, there are projects where the alcohol is specifically reduced to a certain level or an alcoholic component is blended with non-alcoholic components to reduce the total alcohol content.

Our classification is therefore:

  • 0.0% vol = without alcohol
  • up to 0.5% vol = alcohol-free
  • over 0.5 to under 5% vol = Low Alcohol according to our definition

To all beverages with 0.0 %

To all beverages up to 0.5 %

Alcohol-free wine: How it's made – and why our selection is small

Before dealcoholized wine reaches your glass, its journey begins in the vineyard. Grapes are harvested, fermented, and aged. We then have wine. Afterwards, the wine is dealcoholized in specialized facilities, for example, through vacuum distillation or reverse osmosis. For a long time, Austrian wineries had to rely on facilities abroad for this process, as there was no dealcoholization plant in Austria until 2026 (ORF Niederösterreich, 2026).

This method has a crucial advantage: the starting point is a genuine wine product. At the same time, alcohol is not only an intoxicating component but also a carrier of aroma, body, and texture. If it is removed, fruit, length, and mouthfeel can be lost. Some producers compensate for this with sweetness, aromas, or other ingredients – not always with a result that meets our quality standards.

Friederike worked as a sommelier for many years, and Lucas worked in wine marketing and had long been passionate about wines. With the founding of kein&low, we quickly realized that dealcoholized wines are the first point of access to the world of high-quality non-alcoholic beverages for many people. Accordingly, this category was initially much more prominent in our assortment than it is today. The more we tasted and the more intensively we dealt with this new beverage world, however, the clearer our own understanding of quality became. To this day, we regularly taste new products and closely follow the development of the category. Our assortment has not become smaller because we consider the category less important – but because we curate it much more selectively today. In doing so, a similar picture consistently emerges for us: white wines and sparkling wines can be dealcoholized much more convincingly than red wines. Grape varieties with pronounced acidity, clear fruit, and aromatic intensity often compensate better for the loss of alcohol. Riesling, in particular, offers good conditions for this.

As an Austrian, comparatively low-sugar option, we gladly recommend the Riesling Arioso from Matthias Reckendorfer from the Weinviertel region. Arioso combines a clear Riesling acidity with stone fruit aromatics and is dealcoholized using reverse osmosis.

Those looking for a German Riesling interpretation in the style of a light Kabinett will find a fine, fresh-fruity alternative from the Pfalz region with the Riesling from I’m Not Full. Acidity, minerality, and apple and stone fruit aromas give it a familiar Riesling character.

We also see convincing examples of dealcoholized sparkling wine. The Blanc de Blancs from I’m Not Full has an intense perlage and an accessible pome fruit aromatic. Several months on fine lees also provide a bit more power on the palate. It works well on its own and particularly well as a base for non-alcoholic spritz variations and other mixed aperitifs.

So, for whom are dealcoholized wines particularly interesting? For people who want to stay as close as possible to the taste of a classic wine or sparkling wine. This can be a familiar and uncomplicated entry point, especially when first exploring non-alcoholic beverages.

Wine Proxies, on the other hand, often require a certain openness. They don't necessarily want to taste like wine – and that is precisely their strength. Those who engage with this category discover not only a substitute for something familiar but a new world of beverages with its own aromas, textures, and rules.

Exciting boundary-crossers are the Embrizzo Weiß or Embrizzo Rosé from Gut Hardegg. Here, a grape kombucha based on dealcoholized wine is further developed with herbs and flowers. The result is an exciting blend between dealcoholized wine and a wine proxy – characterized by viticulture, fermentation, and a very unique signature.

What are Wine Proxies? A new category of non-alcoholic beverages

We deliberately like to talk about Wine Proxies. The English term "proxy" means substitute. These beverages do not simply aim to be "wine without alcohol" and do not try to precisely copy a specific grape variety or a well-known wine style. Instead, they take on similar roles within beverage culture – as an aperitif with friends, as an accompaniment to a meal, or as a conscious moment of enjoyment.

The name therefore describes a function rather than a specific taste. For us, structure, acidity, aromatic depth, texture, tannin, and length are crucial. A good proxy picks up on aromas, creates contrasts, and can develop over several courses.

For us, a proxy is not merely a mixture of fruit juice, tea, and herbs. Our definition always includes a central artisanal refining step such as fermentation or distillation. The raw materials are thus not just mixed together but are transformed in taste.

One can compare this process to the journey from grape juice to wine: through fermentation, the raw material fundamentally changes. New aromas and textures emerge, while acidity, sweetness, and structure change significantly. However, in a proxy, this refinement does not occur through the alcoholic fermentation of grape must. Instead, it can arise, among other things, through kombucha fermentation, water kefir, lactic acid fermentation, kvass, yeast fermentation, or the distillation of herbs, fruits, and botanicals. Producers then frequently combine the components obtained from this with teas, juices, verjus, infusions, woods, or spices to create a cuvée.

What defines a Wine Proxy

Refinement instead of mere blending

At least one core component is flavor-transformed through fermentation or distillation.

Structure instead of soda character

The focus is on gastronomic balance, acidity, texture, tannins, length, and a controlled sweetness.

Complex aromatics

Tea, herbs, fruits, vegetables, botanicals, fermentation notes, verjus, woods, and spices can create different aromatic layers.

Autonomy instead of compulsive imitation

A proxy doesn't have to taste like wine. However, it should develop a comparable depth, tension, or function at the table.

Within this category, you'll find a wide variety of styles. Some proxies are more wine-like in flavor. For example, they might use grapes, verjus, stone fruit, oak, tea, or a familiar acidic structure.

Others intentionally distance themselves from wine, using ingredients like rice or rhubarb, incorporating spice, bitter notes, or intense fermentation aromas. These proxies don't aim to imitate a known grape variety. They develop their own distinct flavor profile and effortlessly take on the role of a complex food accompaniment.

Discover Our Wine Proxies

Five Producers, Five Approaches to Wine Proxies

Producers such as MURI, FERAL, ARENSBAK, Villbrygg, and ALTER demonstrate the diverse ways wine proxies can be created. They work with different base ingredients and techniques, yet they share a similar goal: beverages with structure, depth, and gastronomic relevance, without having to imitate traditional wine.

MURI: many ferments in one cuvée

MURI is one of the early European producers to consistently apply methods from fermentation, culinary arts, and beverage development to alcohol-free menu pairings. The project was founded in 2020 in Copenhagen by Murray Paterson. Passing Clouds was the first Cuvée released; Copenhagen restaurant Koan was one of the first gastronomy customers to add the drink to its menu. Today's team combines knowledge from cooking, distillation, mixology, and cider production and uses these different perspectives to specifically develop individual components and combine them into complex Cuvées.

What characterizes MURI is that the individual components are not processed together using a single method. Each component is first treated separately and then combined into a Cuvée – which is also why MURI calls itself an Urban Blendery.

For Passing Clouds, for example, quince is fermented with water kefir. White currant juice is fermented with selected yeasts to create an alcohol-free fruit ferment. Jasmine tea is cold-extracted to preserve floral aromas and delicate tannins, while geranium together with kvass develops additional structure and brioche-like notes. An infusion of woodruff adds a honey-like, slightly marzipan-like aroma. Only at the very end are the different ferments and infusions combined into a dry, sparkling drink.

The example of Passing Clouds clearly illustrates how MURI works: not a single raw material defines the drink, but rather the interplay of many separately developed components.

FERAL: Lactic Fermentation as a Foundation

FERAL from Trentino develops non-alcoholic botanical ferments based on red and white beets. Behind the company is a team of botanists, scientists, and chefs. In their own Fermenteria in Mezzolombardo, the beverages are fermented, macerated, and bottled.

The focus is on precisely controlled lactic acid fermentation. Selected lactic acid bacteria convert the naturally occurring sugars in the beets into lactic acid. Unlike alcoholic fermentation, neither alcohol nor carbon dioxide is produced. The fermented base is then combined with herbs, roots, spices, berries, or wood.

FERAL has developed six cuvées to date. The majority of the bottlings have 0.0% vol and are non-carbonated. Individual beverages are released as limited editions. This includes the sparkling N°5 Pét-Nat Rosé.

FERAL N°1 is based on fermented white beet in combination with hops, Szechuan pepper, and chili. It is fresh and floral, with citrus and mineral impressions as well as aromas that can be reminiscent of lychee, elderflower, white peach, and ginger. Despite the lack of carbonation, the lactic acid fermentation and spiciness give it tension and a dry, structured mouthfeel.

FERAL proves that a wine proxy needs neither grapes nor tea or carbonation. Complexity can also arise from an inconspicuous raw material like beet, if it is specifically fermented and then precisely built up with botanicals.

ARENSBAK: double-fermented tea

ARENSBAK was founded in Copenhagen in 2020 by entrepreneur Christian Arensbak. For the flavor and technical development, he brought sommelier Emilie Øst-Jacobsen and fermentation expert Bram Kerkhof onto the team. Emilie previously worked, among other places, at the Michelin-starred restaurant Kong Hans Kælder and at Restaurant Alchemist. She is responsible for the sensory architecture and the interplay of ingredients. Bram brings a microbiological background and fermentation experience from the Noma environment and developed the technical processes.

The idea was to build an alcohol-free accompaniment from scratch, featuring vinosity, tannins, and gastronomic depth. The team did not focus on a specific grape variety, but rather on characteristics Emilie knew from wine, and especially from the natural wine world: lively acidity, a certain fermentative rawness, texture, and a long finish. ARENSBAK describes its beverages accordingly as complex proxies with a "rawness" inspired by natural wine, without intending to imitate specific wines.

The proxies are based on selected teas. In the first fermentation, a kombucha is created. During a second fermentation phase, depending on the cuvée, fruits, berries, flowers, herbs, mushrooms, or spices are added. Oak wood adds tannin, depth, and structure. In total, the double fermentation takes about 40 days.

The range includes both still and sparkling bottlings. White and Red are still, while Rosé and Effervescent are offered with effervescence. This way, ARENSBAK shows different interpretations of white, red, rosé, and sparkling proxy within a common production principle.

The still ARENSBAK Red is based on Shu-Pu-Erh tea from Yunnan. In the second fermentation, aronia, blackcurrant, sour cherry, and mushrooms are added. Juniper, liquorice, and oak provide earthy spice, umami, tannin, and a deep mouthfeel. The result is dry and dark, with berry notes and a long, slightly tart finish.

ARENSBAK demonstrates how the natural acidity and tannin of tea can be further developed through fermentation, botanicals, and wood into a distinctly vinous, yet independent beverage structure.

Villbrygg: Nordic landscape in a glass

Villbrygg was founded in Oslo in 2018 by Cornelia Øiestad and Vanessa Krogh. The focus is not so much on a specific beverage technique, but rather on how the flavors of a landscape can be expressed in a non-alcoholic accompaniment.

Many of the herbs, leaves, flowers and berries used are wild-harvested in Norway or come from organic and biodynamic farms. To achieve this, Villbrygg works with a local network of collectors and producers who know their regions and the plants that grow there intimately. Here, origin is not an abstract marketing motif, but directly determines which ingredients are available, when they are harvested, and how the finished drink tastes.

Villbrygg SKOG 03 particularly exemplifies this approach. Spruce shoots, yarrow, and birch leaves capture typical flavors of Nordic forests and are complemented by lemongrass. The individual plants are first extracted, then blended and fermented. A fine carbonation provides freshness and excitement.

The result is a 0.0% sparkling wine proxy with citrus, herbal, and distinct forest notes, which makes its origin as tangible as we know it from wine.

AGE: Complexity Without Fermentation

ALTER shows that a wine proxy does not necessarily have to be fermented. The young Belgian label was founded by Alexander Scott Wingfield Jones, Ina Simone Averhals, and Ruben Gust Jaak. Alexander brings experience from mixology as well as production and distillation. Ina is responsible for cultivation, plant knowledge, and the concept of their own botanical terroir. Ruben is responsible for design and concept. Many of the herbs used are grown on organically farmed fields in Nijlen; distillation and blending take place in Antwerp.

Despite being a young label, the team draws on a wealth of experience from previous projects. The founders are also behind A.I.R. Distillations, where they previously developed non-alcoholic distillates and complex components for bars. With ALTER, they are now applying this knowledge to cuvées for aperitifs, meal pairings, and classic wine moments.

ALTER achieves its complexity not through fermentation, but through cultivation, extraction, non-alcoholic steam and vacuum distillation, and precise blending. Herbs and flowers are distilled individually and then assembled in layers. ALTER refers to this as primary, secondary, and tertiary aromas or "botanical ageing." Unripe grapes and selected fruits provide acidity, juiciness, and structure. The result is 0.0% cuvées without fermentation, dealcoholization, or artificial flavors.

The sparkling ALTER Geranium is based on the juice of unripe grapes and other juices. Distilled lemon geranium, rosemary, and French oak complement citrusy, herbaceous, and subtly tannic layers. A fine carbonation highlights the floral aromas and adds extra vibrancy to the drink.

ALTER thus illustrates the second major refinement logic of Wine Proxies: where MURI, FERAL, and ARENSBAK primarily transform raw materials through fermentation, ALTER builds its aromatic depth through distillation and assemblage.

Wine proxies like these show that there is no rigid recipe. It is a category for beverages whose raw materials are refined through fermentation or distillation and then combined to form a cuvée. Some are more strongly guided by the acidity, tannin or aroma of wine. Others consciously move away from this and develop a completely independent taste language.

It is not crucial whether the drink actually tastes like wine. What is crucial is whether it possesses the complexity, tension and gastronomic depth that make conscious tasting and accompanying a meal interesting.

Sparkling Tea, Pét-Nat Tea and Kombucha: Tea as a Food Accompaniment

From a cultural-historical and sensory perspective, tea is one of the most complex beverage categories alongside wine. Both beverages are deeply connected to their regions of origin, centuries-old traditions and different forms of artisanal processing.

As with wine, numerous factors also determine the later taste of tea: geographical origin and growing conditions, plant variety, harvest time and the type of processing. Wilting, rolling, drying, oxidizing, roasting, maturing or fermenting can create completely different beverages from the same plant material. Research results show that cultivar and origin as well as harvest and processing significantly shape the chemical and sensory profile of a tea (Bortolini et al., 2021; Wang et al., 2019).

From the leaves of the tea plant Camellia sinensis, white, green, yellow, Oolong, black and dark tea, among others, are produced. It is important to note: What is traditionally often referred to as "fermentation" in black tea is predominantly enzymatic oxidation. Enzymes promote the oxidation of the polyphenols contained in the leaf and thus contribute decisively to the color, aroma and structure of black tea (Wang et al., 2019).

Tea naturally possesses many properties that are crucial for a gastronomic beverage accompaniment: tannins, bitterness, umami, aromatic depth, texture and length. Depending on the variety, origin and processing, it can appear floral, grassy, citrusy, nutty, smoky, earthy, fruity or spicy (Bortolini et al., 2021).

In many Asian countries, tea accompanies a meal with a matter of course that in Europe is more reserved for a glass of wine. In this country, however, it is rarely understood as an independent accompaniment to a menu. Modern production methods can bring tea closer to the sensory expectations that a European palate has long associated primarily with wine: through blending, fermentation, extraction or carbonation, beverages with additional acidity, texture, perlage and length are created, which at the same time preserve the character of the tea.

This makes these beverages easier to use as an aperitif or meal accompaniment in European-influenced cuisines. They do not replace classic tea, but open up another approach to its aromatic diversity and gastronomic depth.

Sparkling Tea, Pét-Nat Tea, Kombucha and Wine Proxy in Comparison

Sparkling Tea: Tea with Perlage

Sparkling Tea is usually based on a cuvée of different teas and tisanes. Tisanes are infusions of plants that do not come from the classic tea plant Camellia sinensis - such as herbs, leaves, flowers, fruits or spices.

The individual components are often extracted at different temperatures and brewing times and then blended together. Fruit juices, verjus, herbal extracts or other botanical components can add additional acidity, body and aromatic depth.

In almost all Sparkling Teas, the finished cuvée is carbonated; fermentation of the entire beverage is usually not the focus. Sparkling Teas can therefore appear light and accessible, but at the same time have enough structure for an aperitif, a meal accompaniment or a festive occasion.

An early and particularly independent example from the German-speaking area is Von Wiesen from Germany. The project consistently transfers the idea of Sparkling Tea to the aromas of a Central European landscape. Instead of green tea, black tea or oolong, regional herbs and leaves such as verbena or blackberry leaf form the basis. In addition, there are fruits from regional, organically managed farms and natural orchards.

The existing sweetness comes from the direct juices used; no additional sugar is needed. In Eisenkraut & Quitte, for example, a verbena infusion and quince juice meet hops and a small amount of juice from lactic acid fermented celeriac, which adds additional structure and umami. Fermentation is therefore definitely part of the production here, but only shapes a single component and not the fundamental character of the drink. After blending, the cuvée is carbonated and bottled. Here, the primary aromas of regional fruits, herbs and leaves are in focus.

An Austrian example is La Maison Tea Royal, a joint project of the Schauer and Firmenich wineries from Southern Styria. Here, classic tea varieties are more in focus, combined with herbs, flowers, spices and components from their own vineyards to create non-alcoholic cuvées.

Pét-Nat Tea: Naturally Fermented and Sparkling Tea

Pét-Nat Tea combines tea or herbal infusions with natural fermentation. The name is derived from "Pétillant Naturel". As with its role model from the wine world, fermentation not only creates new aromas and structure, but also the natural perlage.

In contrast to classic Sparkling Tea, the tea base is flavor-transformed. Yeasts and bacteria convert sugar and produce acidity, carbonic acid and new aromatic compounds. Depending on the raw material, culture used, fermentation time and maturation, the beverages can be floral, herbaceous, fruity, earthy, spicy or distinctly characterized by fermentation notes.

A formative example is AMA Impossible Pétillant Naturel, formerly AMA Brewery, from the Basque Country. AMA works with high-quality origin teas and herbs from smaller farms and regional spring water. The infusions are naturally fermented with selected yeast and bacterial cultures and then continue to develop in the bottle. Depending on the bottling, both non-alcoholic and reduced-alcohol Pét-Nat Teas are produced.

The teas and plants used are not neutral carriers, but rather shape the character of each bottling. The non-alcoholic AMA No. 540 Lemongrass, based on Sencha green tea with citrus leaves, green herbs, dry hay and fine spice notes, appears fresh and straightforward. The AMA No. 5 Jasmine Silver Needle with 1.5% vol, on the other hand, shows a floral, almost honey-like aroma with notes of acacia and white flowers. Fermentation, maturation and natural perlage expand the original aromas and give the beverages additional texture and depth.

For us, Combuchont from Upper Austria also clearly belongs in the Pét-Nat Tea category. Chef Klemens Gold processes high-quality Alpine water, Gyokuro and Oolong and ferments the teas with a specially cultivated yeast culture. The resulting ferment is then assembled with, among other things, wood-aged tea and botanical components such as fig leaf or shiso.

In the non-alcoholic W/O series, the perlage is also predominantly created by its own fermentation: Around 60 percent of the carbonic acid forms in the drink itself. The remaining approximately 40 percent comes as naturally obtained CO₂ from the wine fermentation of the Bründlmayer winery. Combuchont thus combines natural fermentation, assemblage, maturation and supplementary carbonation.

The W/O series also shows that the boundaries between Sparkling Tea and Pét-Nat Tea are not always completely rigid. Crucial for our classification is which production step shapes the character of the drink. Since in Combuchont the fermentation transforms the tea base and generates a significant part of the perlage, we classify the bottlings as Pét-Nat Tea.

Since alcohol can also be produced during natural fermentation, Pét-Nat Tea is not automatically a 0.0 percent product. Some bottlings are non-alcoholic, others fall into the low-alcohol range.

Kombucha: Fermented Tea

Kombucha also starts with tea. Traditionally, a sweetened tea infusion is fermented with the help of a symbiotic culture of yeasts and bacteria, often referred to as SCOBY (Wang et al., 2022).

During this process, yeasts break down part of the sugar, forming small amounts of alcohol and carbon dioxide, among other things. Acetic acid bacteria further metabolize part of the alcohol produced, creating acetic acid and other organic acids. This fundamentally changes the tea: the sweetness decreases, acidity develops, and the aroma develops additional fermentative layers (Wang et al., 2022).

Kombucha can take many different forms. Some products are light, refreshing thirst quenchers in small bottles. Others are dry, complex, and explicitly designed as gastronomic accompaniments. Tea type, sugar content, fermentation time, temperature, and the composition of the culture used influence the result. Fruits, herbs, or spices can additionally shape the aroma profile subsequently or already during fermentation (Wang et al., 2022).

BOUCHE from Berlin, for example, produces kombucha and limited proxy wines. FOLK from Copenhagen works with raw, unpasteurized, and living kombucha. The beverages are slowly fermented and unfiltered. Fruits, berries, herbs, and flowers complement the tea without overpowering its fermented character.

Kombucha is not automatically a 0.0 percent product. During fermentation, yeasts form alcohol, which acetic acid bacteria partially convert into acetic acid. Depending on the recipe, microorganisms, fermentation time, and storage, residual alcohol may remain in the finished beverage (Chan et al., 2021). At kein&low, we therefore indicate the alcohol content separately for each product.

Fermented tea also forms the basis of many Wine Proxies. However, in these cases, kombucha is not the finished beverage, but a building block that contributes acidity, texture, and fermentative depth to the later cuvée.

With SIUS from Austria, a controlled kombucha fermentation from selected teas forms the aromatic framework. It contributes organic acids, texture, and length. The base is then further developed with herbs, wood, and regional fruits into the respective cuvées.

Nivers from France pursues a particularly time-consuming approach. High-quality tea bases are fermented with a kombucha culture for at least six months. Hot and cold extractions serve to develop and balance tannin, umami, and fine acidity. Only then are the ferments blended with verjus from Bordeaux and botanical infusions.

Although kombucha or fermented tea forms a central basis for these producers, we classify the finished beverages as Wine Proxies. The decisive factor is that the fermentation approach is subsequently further processed, refined, and built up with other components to form a new cuvée. Kombucha here is not the goal, but a building block for additional acidity, structure, and aromatic depth.

The boundaries between Sparkling Tea, Pét-Nat Tea, Kombucha, and Wine Proxy are not always clear. Many producers develop their own methods that combine elements of several categories. Therefore, for our classification, not only the ingredient list but, above all, the manufacturing step that characterizes the finished beverage is decisive.

The Differences in Direct Comparison

Sparkling Tea

With Sparkling Tea, the focus is on the tea or tisane cuvée, the blending, and the added carbonation. Fermentation can play a role in individual components but usually does not determine the character of the finished beverage.

Pet Nat Tea

With Pét-Nat Tea, natural fermentation is essential for the creation of effervescence, acidity, texture, and aroma. The fermented tea constitutes the finished beverage.

Kombucha

For kombucha, sweetened tea is fermented using a symbiosis of yeasts and bacteria. After fermentation, depending on the product, it is refined with fruits, herbs, or spices, but its character remains clearly recognizable as kombucha.

Basically, a distinction is made between pasteurized and unpasteurized kombucha. Pasteurized kombucha is stabilized by heating, which largely inactivates the microorganisms it contains. Unpasteurized, so-called living kombucha, on the other hand, still contains active cultures. However, it must be refrigerated during storage. Its taste can also continue to develop slightly even after bottling,

Wine Proxy

In a wine proxy based on fermented tea, kombucha or another tea ferment is merely the starting point. The base is then further processed, blended with fruits, herbs, verjus, botanical extracts, wood, or other ferments, and built into a new beverage. What is crucial here is no longer solely the character of the kombucha, but the composition as a complex, gastronomic accompaniment.

Simply put: With kombucha, the fermented tea is the finished beverage. With a tea-based wine proxy, however, it forms a building block within a more sophisticated cuvée.

Sparkling Tea, Pét-Nat Tea, kombucha, and those wine proxies that work with fermented tea share a complex starting point: tea. Origin, variety, processing, and fermentation shape the structure, aroma, and character of the finished drink. This is precisely why we consider tea to be one of the most exciting areas for the development of high-quality non-alcoholic and low-alcohol accompaniments.

To our selection of Sparkling and Pét-Nat Tea as well as Kombucha

Fruit Cuvées and Fruit Essences: More Than Just Juice

Not every complex non-alcoholic beverage is automatically a wine proxy. We deliberately distinguish between wine proxies, fruit cuvées, and fruit essences.

In fruit cuvées and fruit essences, the primary aromas of the fruits used are usually more prominent. Apple, pear, cherry, quince, grape, or berries are often immediately recognizable. The quality comes from the fruit variety, its ripeness, its growing region, the vintage, and careful processing.

A fruit cuvée combines different fruit juices, often with herbs, blossoms, spices, or plant extracts. It can beautifully accompany a meal but does not need to emulate wine in taste and structure.

An example is L'Antidote from Domaine des Grottes. Romain des Grottes combines grape and apple juice with ginger, lemon, and numerous herbs from his vineyards and their surroundings. The primary fruit remains recognizable and is complemented by herbaceous, spicy, and citrusy layers. The result is a unique fruit-herb cuvée – and precisely for this reason, not a wine proxy.

In fruit essences and single-variety juices, the individual fruit is even more clearly in focus. At Wachstum König and in the Edition Sommelier line from Obsthof Retter, we find limited vintage juices from varieties such as quince, wild cherry, or pear. Both demonstrate that origin, variety, vintage, acidity, and natural phenolics in fruit beverages can be treated with similar precision as in wine – without having to imitate it.

To all Fruit Cuvées and Fruit Essences

Alcohol-Free Spirits? Why We Speak of Elixirs, Aperitifs, and Distillates

The term "alcohol-free spirit" is understandable in everyday language but is problematic from a technical and legal perspective. According to the European definition, a spirit is fundamentally an alcoholic beverage and must contain at least 15% alcohol by volume. The only exception is egg liqueur or advocaat, with at least 14% alcohol by volume. Therefore, a beverage with 0.0% or less than 0.5% alcohol by volume cannot legally be called a spirit.

The legal situation is even clearer for protected designations such as gin. According to the European Spirits Regulation, gin must contain at least 37.5% alcohol by volume. In November 2025, the European Court of Justice also ruled that an alcohol-free beverage may not be marketed as "gin" – even if the designation is explicitly supplemented with the word "alcohol-free." The subject of the proceedings was a product called "Virgin Gin Alkoholfrei" (European Union 2019; ECJ, 2025).

Therefore, we prefer to use terms such as:

  • alcohol-free elixir
  • alcohol-free aperitif
  • botanical blend
  • alcohol-free distillate

These terms do not represent a single beverage category. Some products are concentrated and specifically developed for mixing with tonic, soda, or other ingredients. Others have enough body, texture, and length to be drunk neat or on the rocks. Still others work both as an aperitif and as a component of complex cocktails.

Producers also pursue different approaches in terms of taste. Some beverages are deliberately modeled after well-known alcoholic counterparts. They pick up familiar aromas and drinking moments, thus facilitating the entry.

Others want to distance themselves as much as possible from a mere copy. They develop an independent aroma from herbs, roots, fruits, grains, wood, ferments, and distillates. This approach was particularly important to us at kein&low from the beginning. We are not interested in finding alcohol-free copies of known beverages, but in discovering new taste possibilities.

Such elixirs sometimes require more explanation. They demand that one deals with their dosage, their ideal mixer, or their role in a drink. At the same time, this is precisely where more freedom arises: Bartenders and curious connoisseurs do not necessarily have to copy a well-known cocktail but can develop something of their own with acidity, bitterness, sweetness, texture, and botanicals. Sometimes creativity wins. At other times, it is nicer to lean back with a familiar taste and know for sure: This is alcohol-free.

OPIUS: concentrated elixirs from Belgium

OPIUS was founded in 2020 by cocktail enthusiasts Leander Beuckels and Lucas Lambrechts. Together with Master Distiller and Professor at Ghent University, Prof. Dr. Benedikt Sas, they developed non-alcoholic elixirs that are not derived from a previously alcoholic spirit but are conceived from scratch without alcohol.

OPIUS itself describes its products less as spirits and more as aromas or elixirs that can be used in drinks and, in some cases, also in food. Their production combines fermentation, hydrodistillation, tinctures, and long macerations. Since alcohol, as a classic flavor and texture carrier, is absent, OPIUS processes large quantities of herbs, spices, and botanicals. A production run of around 400 bottles can take between four and five weeks.

The connection to perfumery is quite fitting. This does not mean that the products are supposed to taste like perfume. Rather, the development is based on methods such as the separate extraction of individual raw materials, the precise layering of aromas, and the controlled assembly of volatile and deeper fragrance and taste components.

A good example is OPIUS Rubedo. The 0.0% elixir combines orange peel, gentian, chinotto, and rhubarb. On the nose, an intense orange aroma is at the forefront, before floral and herbaceous impressions and a distinctly bitter finish follow.

With its bitter citrus structure, Rubedo is reminiscent of the world of classic aperitifs, but does not aim to precisely imitate a specific spirit. It is particularly suitable for simple, clear drinks with tonic or soda, but can also be used as a bitter and aromatic component in more complex cocktails.

Three Spirit: Functional Drinks for Different Moments

Three Spirit was founded by Dash Lilley, Tatiana Mercer, and Meeta Gournay. The founding team combines experience in beverage development, gastronomy, entrepreneurship, brand building, and plant-based traditions. Meeta Gournay, in particular, shapes the engagement with plant-based traditions and Ayurvedic philosophies.

Three Spirit is one of the most well-known representatives of the functional drink approach. The focus is not only on taste and mouthfeel but also on the specific drinking moment. The three core elixirs are designed for different moods: Livener for an invigorating start to the evening, Social for convivial moments, and Nightcap for a calmer end.

An example is the Three Spirit Livener. This alcohol-free elixir combines guayusa, guava leaf, schisandra, hibiscus, fruity components, and a slight spiciness, among other ingredients. Sensorially, it is fresh, berry-like, floral, and fiery, with noticeable tannin and spice.

Livener contains guayusa as well as added caffeine and L-theanine. Three Spirit therefore positions the elixir as an activating "pick-me-up" for the start of an evening or a social occasion. How strongly such an effect is perceived is individual and depends, among other things, on personal sensitivity to caffeine. Livener should therefore not be understood as a medicinal product or one with a guaranteed effect.

We also use terms like adaptogen or nootropic with caution. They describe the conceptual selection of certain plants and ingredients but are not automatic proof of a specific health benefit of the finished drink. For us, it remains crucial that Livener also works in terms of taste: neat on ice, with a mixer, or as a vibrant, spicy base for an alcohol-free cocktail.

SYLVA: Wood and grain for pure indulgence

SYLVA was developed by Ben Branson, who previously built Seedlip into one of the first internationally recognized brands for distilled non-alcoholic beverages. With SYLVA, he takes a distinctly different approach: instead of trying to precisely recreate well-known dark spirits in a non-alcoholic form, the project explores the flavors of grain and wood.

The beverages are consciously developed for slow, primarily neat enjoyment. SYLVA itself describes them as “sipping spirits” – complex dark beverages that can be savored slowly, neat or on ice. They aim to evoke familiar drinking moments associated with dark spirits without having to adopt their rules or exact aromatics.

The production process begins with grain. This is malted, toasted, roasted, or smoked depending on the desired profile. Subsequently, processes such as vacuum distillation and gravity percolation are used to extract different flavors and textures from the grain.

However, wood is even more central. Woods are collected or specifically selected, split, comminuted, toasted, roasted, or charred. Unlike whisky, it's not just a finished beverage that is aged in an oak barrel. The wood itself is considered a versatile aromatic raw material and examined using various methods.

A key technique is so-called sonic aging. Strong ultrasonic waves create tiny cavitation movements and accelerate the exchange between the liquid and the solid ingredients. SYLVA uses this process to extract color, aroma, and texture from grain and wood within a relatively short time.

SYLVA currently operates in a distillation and aging laboratory on the border between Essex and Suffolk, surrounded by forests, meadows, and waterways. However, the project sees itself less as a classic brand with an unchangeable core product and more as an ongoing laboratory. Various bottlings explore different grain varieties, tree species, seasons, landscapes, and origins.

According to SYLVA, more than 200 tree species have now been investigated as potential aromatic raw materials. This openness makes SYLVA particularly exciting for us. Wood is not just used to imitate a familiar aroma. It is understood as an independent, so far little-explored world of taste. Grain, origin, roasting, smoke, distillation, and aging thus become tools for a beverage that can seem familiar, yet claims its own category.

OPIUS, Three Spirit, and SYLVA thus demonstrate three very different approaches: OPIUS develops concentrated elixirs for aperitifs and mixology, Three Spirit combines beverage culture with functional plants, and SYLVA creates dark, aged drinks for pure enjoyment. What they all have in common is that they don't just remove alcohol. They build their products from the ground up – and use this freedom to create an independent world of non-alcoholic indulgence.

To all elixirs, aperitifs & 0.0% distillates

Alcohol-free beverages from the winery: What winemakers are newly developing

The wine market is currently under considerable pressure. In Austria and Germany, too, declining consumption is now clearly measurable: In Austria, the calculated per capita consumption in the 2024/25 economic year fell from 26.0 to 25.5 liters. In the German wine economic year 2024/25, wine consumption among those over 16 years of age decreased from 22.2 to 21.5 liters per person (Statistik Austria, 2026; Deutsches Weininstitut, 2026).

The reluctance is even more directly apparent in the current sales figures: In Austrian food retail, a total of 5.2 percent less wine was sold in the first three quarters of 2025; sales in gastronomic wholesale also fell by 4.6 percent (Österreich Wein Marketing, 2025). At the same time, drinking habits and guest expectations are changing. For many wineries, the question is therefore no longer just how they will continue to produce wine, but also what other beverages can arise from their knowledge, their land, and their raw materials.

More and more winemakers are therefore thinking beyond traditional winemaking. Instead of first producing wine and then removing the alcohol, they are applying their experience with agriculture, origin, acidity, ripeness, fermentation, blending, and food pairing to new beverages.

The motivation is not always the same. Some producers are working on a new beverage category with great conviction and much curiosity. They develop their own processes, build new competencies, and question their previous work. Others first recognize a growing demand or an economically interesting market niche.

Neither of these must fundamentally stand in the way of a good product. For us, however, it is crucial whether a beverage possesses a comprehensible idea, high-quality raw materials, and an independent artisanal signature – or merely reacts to a current trend. Especially in a young category, one quickly notices how seriously a project actually takes origin, production, and taste.

Gut Feeling by Gut Oggau: bringing the entire cycle into the glass

Stephanie and Eduard Tscheppe-Eselböck view the biodynamically cultivated areas of Gut Oggau in Burgenland not just as production sites for grapes, but as living gardens and interconnected ecosystems. With Gut Feeling, they transfer this philosophy to a non-alcoholic beverage.

For this, herbs and wild plants growing in and around the vineyards are harvested. These are used to create botanical extracts, which are fermented with natural microorganisms and then bottled unfiltered. The result is a floral-herbal drink with a delicate bitterness and a gentle natural fizz.

Gut Feeling does not try to recreate a Gut Oggau wine without alcohol. Instead of just considering the grape, the entire environment of the vines becomes the starting point.

Von Wiesen: Experience from sparkling wine production

At Von Wiesen, the Griesel & Compagnie team's experience with Sekt, cuvée blending, and perlage flows into beverages made from regional fruits and herbs. The fruit for the Von-Wiesen range comes from natural orchards. In this way, the precision of Sekt production is transferred to the flora of Central Europe, without aiming to replicate the taste of classic sparkling wine.

Domaine des Grottes: The Grape Beyond Wine

At the biodynamically managed Domaine des Grottes, the grape remains more in focus. For L’Antidote, Romain des Grottes combines grape and apple juice with ginger, lemon, and numerous herbs and plants from his vineyards. The components are cuvée-blended and then carbonated.

The idea for L’Antidote originated in 2010; the first commercial bottling followed in 2017. Within the European natural wine scene, the drink developed into a cult product in the following years. Renowned gastronomic establishments also contributed to its visibility. In London's Noble Rot restaurants, L’Antidote is still offered by the glass and by the bottle.

What began as a side project has now become a significant focus of the estate: In 2020, Domaine des Grottes produced around 10,000 bottles of L’Antidote, and by 2024, this number had already reached 87,000. This meant that the production of this non-alcoholic cuvée alone was almost nine times higher than the estate's Beaujolais production (Feiring, 2024).

Domaine des Grottes thus clearly demonstrates that a non-alcoholic drink can be more than just a complementary product line for a winery. From the alternative use of its own grapes, herbs, and agricultural land, an independent and central category for the estate has emerged.

These projects show that the future of non-alcoholic beverages is not exclusively in better de-alcoholization processes. It also emerges where winemakers rethink their work: using grapes differently, integrating the ecosystem around the vineyard, or transferring their knowledge from wine and sparkling wine production to new raw materials.

For us, the most exciting projects arise where the reaction to a growing market is not the only idea. They arise where agriculture, origin, fermentation, and culinary development are used to produce something that has its own legitimacy even without an alcoholic predecessor.

From AF and No/Low to a new beverage culture

AF stands for "alcohol-free." In Austria, we often encounter the term "antialkoholisch" for this – a term we struggle with, as we are by no means "anti" anything. Whether, when, and how much alcohol someone wishes to consume should be a personal decision.

At the same time, we are witnessing a development that goes far beyond individual dry months or a mere abstinence movement. The beverages created are not simply solutions for people who aren't currently drinking alcohol. To hide them exclusively under the heading "alcohol-free" and reduce them to this single characteristic would be, for us, roughly equivalent to considering a green salad a complete vegetarian option.

We therefore searched for a long time for a term that would lift these beverages out of the shadow of being mere alternatives. Our friend and supporter Roman Sydorenko finally drew our attention to the term No/Low Specialty Beverages – a designation that we even bear as part of our name today.

For us, it hits the core of the category: we don't curate arbitrary substitutes, but rather beverages from artisanal manufacturers where origin, raw materials, fermentation, distillation, blending, and the producers' vision play just as significant a role as the alcohol content.

They are aimed at beverage enthusiasts, curious connoisseurs, modern hosts, and restaurateurs who want to offer their guests more than just a fallback option. They show that we have long since moved beyond the point of being a mere alternative. No/Low Specialty Beverages are an independent beverage category – with different styles, production methods, and applications.

We are experiencing this change directly in gastronomy and in our bottleshop in Vienna's seventh district. Guests and customers are no longer just asking for "something non-alcoholic," but for a compelling accompaniment to the menu, an independent aperitif, or a complex drink for a long evening.

Among the establishments we work with are Mraz & Sohn, JOLA, lara, &flora, ROSI, and the Calypso Bar in Vienna, as well as Tulus Lotrek in Berlin. This ranges from fine-dining restaurants to modern gastronomic concepts and specialized bars.

Our beverages perform very different tasks there. They accompany complete menus, precisely complement individual courses, or carefully match non-alcoholic accompaniments to a house's signature dishes. Sometimes they are a permanent fixture on the drink menu, sometimes they are specifically chosen for a menu, a pairing, or a special evening.

Above all, they ensure that guests who do not wish or are unable to drink alcohol that evening – perhaps because they are driving, are pregnant, need to start early the next morning, or simply consciously choose not to – can naturally participate in the entire gastronomic experience.

A good non-alcoholic accompaniment should not feel like a substitute. It can bring acidity, tannin, fermentation, bitterness, texture, and length, and respond to a dish just as precisely as a wine. It can pick up flavors, create contrasts, reorient the palate between two courses, or structure a menu over several hours.

Together with our gastronomic partners, we create diverse and sophisticated beverage programs that go far beyond the classic fruit juice cocktail. Places like the Calypso Bar or the bar at The Amauris also show how modern mixology translates non-alcoholic ingredients into independent drinks, thus bringing a sophisticated bar culture to life.

Our gastronomic partners, private hosts, and many other curious people demonstrate how non-alcoholic beverages can be presented today: not as an emergency solution or a reduced copy, but as an independent component of a modern beverage offering.

For us, good hospitality means being able to choose – between wine, a fermented proxy, kombucha, sparkling tea, a fruit blend, a non-alcoholic elixir, or a consciously low-alcohol accompaniment.

This choice expands the experience at the table and at the bar, instead of limiting it. Because curiosity sharpens the senses.

Sources

Bortolini, D. G., Haminiuk, C. W. I., Pedro, A. C., Fernandes, I. A. A., and Maciel, G. M. (2021): "Processing, chemical signature and food industry applications of Camellia sinensis teas: An overview". Food Chemistry: X, 12, 100160

Chan, M., Sy, H., Finley, J., Robertson, J., and Brown, P. N. (2021): "Determination of Ethanol Content in Kombucha Using Headspace Gas Chromatography with Mass Spectrometry Detection". Journal of AOAC International, 104(1), pp. 122–128. 

German Wine Institute (2026):Wine Consumption Decreases by One Bottle Per Year. Published on January 14, 2026.

European Court of Justice (2025): Judgment of November 13, 2025, Verband Sozialer Wettbewerb e. V. v. PB Vi Goods GmbH, C-563/24.

European Union (2026): Regulation (EU) 2026/471 of the European Parliament and of the Council of February 24, 2026.

European Union (2019): Regulation (EU) 2019/787

Feiring, A. (2024): "The Best Nonalcoholic Natural Wine Is L’Antidote". PUNCH.

Gorgus, E., Hittinger, M., and Schrenk, D. (2016): "Estimates of Ethanol Exposure in Children from Food not Labeled as Alcohol-Containing". Journal of Analytical Toxicology, 40(7), pp. 537–542.

ORF Lower Austria (2026): First Facility for Alcohol-Free Wine in Krems

Austrian Wine Marketing (2025): Annual Report 2025.

Wang, Y., Kan, Z., Thompson, H. J., Ling, T., Ho, C.-T., Li, D., and Wan, X. (2019): "Impact of Six Typical Processing Methods on the Chemical Composition of Tea Leaves Using a Single Camellia sinensis Cultivar, Longjing 43". Journal of Agricultural and Food Chemistry, 67(19), pp. 5423–5436

Wang, B., Rutherfurd-Markwick, K., Zhang, X.-X., and Mutukumira, A. N. (2022): "Kombucha: Production and Microbiological Research". Foods, 11(21), 3456